Situated in the very heart of the Bourse district in Paris, #cloud.paris has been subject to major reconstruction where technical criteria and environmental issues were particularly emphasized in order to achieve a triple certification: HQE, BREEAM and LEED.
The architectural concept is based on the reinterpretation of the original style of the 1950s facade. The architect chose to keep the grid structure while emphasizing the horizontal and vertical lines. Several concepts called for innovative responses. Given its exposure, it was indeed necessary to stretch technical boundaries of what we were accustomed to incorporate settings. Let us start with the lighting: it was crucial for the success of this project to bring natural light to the back of the patios, and then into the very heart of the open floor plans. The opalescent, and even immaculate, color scheme of the building provided for a high level of light reflection. By putting reflective plates on the facade, we then managed to convey the light all the way to the back of the patios and the office spaces, while at the same time protecting the building. The geometry of the patios, the light reflection of the components of the facade, the cladding and the glazing, all helped us to achieve the illumination specifications of a new building. Furthermore, the geometry of the profiled cladding of the building was adequately sized in order to comply with the regulations against external vertical fire spread, without having any visible impact on the facade.